One of the projects we take pride in was the design of the now Iconic Brand Freestyle Poke.
Jeremiah Dupin approached us in 2017. After having started the First Poke restaurant in Dubai and being successful at it, he wanted to take the concept to his home town- Kansas City. His experience in developing the POKE POKE brand in Dubai would aid in this new endeavor.
For the Openorigin team, armed with a name, description of the business and brand colours we began to interrogate the possibilities. After months of craft, backward and forwards, we finally arrived at the winning logo. The use of negative space and symmetry were the desirables that made the logo have a lasting impression. Since the brand launch in 2018- Openorigin has had the privilege of designing all of the brand merchandise, from the website to the menus and buisoness cards. Freestyle poke now owns 3 restuarants in Kansas city and is set to keep growing.